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Judging from our local multimedia content we see today such as advertisement, it is obvious that Malaysia lacks something - either they’re not creative enough or do not get the opportunity to show their creativeness. Aimed to promote and develop the digital creative content industry in Malaysia, the Multimedia Development Corporation (MDeC) held the Kre8tif! conference from the 7 to 9 December as a platform for the exchange of insights and expertise on digital content and emerging media among the local and international creative industry.

“MDeC is honored to play host to the Kre8tif! Conference which will serve as a catalyst to grow the local creative content industry. As far as we are concerned, the growth potential of this industry is virtually limitless in this digital age, and it is our intention to capture the economic benefits by taping the large reserves of creative and innovative capabilities of Malaysians.” -- Datuk Badlisham Ghazali, Chief Executive Officer, MDeC.